Senior Management Team
The Senior Management Team is responsible for
the leadership, strategy and priorities of the organisation, for
the delivery of the Business Plan and Budget, and for the overall
day to day running of The Trust.
Martina Milburn, CBE
Martina joined The Trust in May 2004, having been Chief
Executive of the BBC Children in Need Appeal since 2000.
Martina trained and began her career as a journalist,
established the Press and Communications function for the Catholic
Fund for Overseas Development (CAFOD) and worked on a freelance
basis for a range of national media. She then held the post of
Chief Executive of the Association of Spinal Injury Research,
Rehabilitation and Reintegration (ASPIRE). Martina has been a
Trustee of several charities and currently sits on the board of the
National Citizen Service. She also Co-Chairs the Youth Action Group
with a Minister from the Department for Education. The group
includes voluntary sector organisations and nine government
Martina has recently stepped down as Chair of the Fundraising
Implementation Group, which aims to co-ordinate the fundraising
activities of the group of Prince’s Charities. She sits on several
other bodies which support the work of HRH The Prince of Wales. In
the 2012 New Year honours list, Martina received a CBE for services
Director of Human
After initially being apprenticed in the water engineering
industry, Steve moved to banking and then specialised later in
He joined The Trust in 2006 from Sue Ryder Care, where he had
been HR Director for the healthcare charity. Before Sue Ryder,
Steve was at Barclays, where he undertook several senior HR and
general management roles. He is a previous Chair of the Charities
HR Network and has extensive experience in HR strategy, change
management and leadership development.
Director of Marketing and Communications
The strength of The Prince's Trust brand makes us a positive
choice for our young clients, supporters and partners alike. Paul
leads The Trust's marketing and communications team who are
dedicated to the task of spreading our message to the widest
possible audience while building long term value in the brand.
Paul joined The Trust in 2002, became head of marketing in 2005
and joined the senior management team in 2007. Previously, Paul
managed marketing campaigns for a range of sports, arts and leisure
venues. From 1996 to 2002 he was head of marketing at Arts &
Business - a charity which, like The Trust, has HRH The Prince of
Wales as its President.
Director of Fundraising
As the Director of Fundraising, Tara oversees private
and public sector partnerships. Tara has returned to The Trust
after two years in Mumbai working as India Development
Director for Human Rights Watch, and was previously Deputy
Director of Fundraising.
She started working with The Trust in 2005, first as a volunteer
and then in the Corporate Partnerships team.
Prior to her work for non-profit organisations Tara worked in
publishing for 10 years, initially at Euromoney Institutional
Investor plc running international investment conferences and later
at Dennis Publishing, where she was publisher of a group of
consumer technology magazines.
Director of Operations
Having started in the hotel industry with Trusthouse Forte and
Granada, Alan went on to join Whitbread PLC where he was
responsible for the management and development of several brands,
including Beefeater and David Lloyd. He led regional teams of 700
people. He moved on to become Operations Director at Punch Taverns
and, subsequently, a board director for Route Organisation, a
business services provider in the leisure industry.
In his most recent role as Director of Operations at Companion
Care Ltd, Alan was responsible for running and growing an
innovative and complex veterinary practice network based in Pets at
Home stores across the country. Alan already has links with The
Trust and is a business mentor for five young people in the
Staffordshire area - something he started in 2009. He also coaches
a local junior football team. He joined The Trust in September
Chief Financial Officer
Amy Stirling took over as the Chief Financial Officer of The
Prince's Trust in February 2014. She is also a Director of Prince’s
Prior to this, Amy held various senior finance and management
positions at the Carphone Warehouse Group and played a key role in
the integration of those significant businesses acquired by
TalkTalk. She went on to serve as TalkTalk Telecom Group PLC’s
Chief Financial Officer. Amy also currently sits on the Pets at
Home Group Plc board as a Non-Executive Director.
Sarah joined The Prince’s Trust as Company Secretary and Senior
Head of the Chief Executive’s Office in 2011. Sarah is responsible
for all Corporate Governance, providing guidance and advice to the
Trustee and Advisory Boards of The Trust, in addition to the daily
operational management of the Chief Executive’s Office and Royal
Liaison. Sarah is also a Director of Prince’s Trust International
and sits on the Council of The National Trust.
Sarah began her career at a software company, before working for
the Chairman and Managing Director of Nelson Bakewell Ltd.
Following this she helped found the Trehaven Group of companies in
its current entity and was responsible for the Operational
Management and Corporate Governance of up to 27 subsidiary